Uniting Beauty & Simplicity in Nature and Design
SUIHOEN | The Japanese Garden
Branding and Web Design for LA's premiere intercultural space
A World of Meditating Calm
Nestled in the heart of the San Fernando Valley lies one of the most highly-acclaimed Japanese gardens in the United States. Authentic in every detail, The Japanese Garden—or by its Japanese name, SuihoEn—demonstrates the positive use of reclaimed water while offering a world of meditative calm.
Signature was commissioned by the City of Los Angeles Department of Public Works to completely reimagine the visual identity of The Japanese Garden to more closely reflect the beauty and character of the Garden itself.
2019 Davey Award's Winner: Gold, Integrated Campaign, Not-for-Profit
Our Contribution
MARKET AND USER RESEARCH
Consumer ProfilingCompetitive Analysis
VISION, STRATEGY
Internal Stakeholder AlignmentInternal Vision Roadmap
Brand/Marketing/Comms Strategy
PRODUCT DEFINITION
Product Recommendations and RoadmapUX/UI
Usability Testing
DEVELOPMENT
Web FrontendBRAND
Logo DevelopmentCommunications Architecture
Customer Experience
DESIGN
Website designIdentity
Collateral
Toolkits and Style Guide
Creative Templates & Assets
Copywriting
Packaging Design
Merchandising Design
Recognized by the Davey Awards
Gold Winner
2019 Davey Awards
Integrated Campaign, Not-for-Profit